BE all you can be"? Ancient history. "An army of one"? Last year's news. The military's newest promotional campaign is not even televised; it is America's Army, a free computer game produced by the military and aimed at winning the hearts and minds of tech-minded teenagers.
The game is the brainchild of Lt. Col. Casey Wardynski, director of the Office of Economic and Manpower Analysis at West Point. Although Colonel Wardynski is not a gamer himself, his two sons are, and his oldest, 17-year-old Casey, is a big fan of the action game Delta Force. The colonel said the idea for the game came to him three years ago while he was researching ways to attract computer-adept recruits for an increasingly high-tech military.
Friday, July 12, 2002
Uncle Sam Wants You to Play This Game
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